Guide: Old Money Style in India
Old money style isn't just fashion—it’s a mindset. Rooted in tradition, timeless elegance, and understated luxury, this aesthetic has quietly resurfaced in Indian menswear. As trends fade and fast fashion loses charm, a new generation is turning to the classics: think natural fabrics, tailored silhouettes, and effortless sophistication. This guide unpacks how to channel the old money aesthetic in the Indian context.
1. Understanding the Old Money Aesthetic
Old money style is defined by:
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Subtlety over flash
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Quality over quantity
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Tradition over trend
In India, it reflects a legacy of royal tailoring, cotton-linen comfort, and classic European influence—mixed with cultural rootedness. It's about restraint, taste, and timelessness.
2. Fabrics That Breathe
Forget polyester. Old money wardrobes revolve around:
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100% Linen
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Egyptian Cotton
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Wool-silk blends (for cooler climates)
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Seersucker and Oxford cloths
These fabrics age beautifully and feel better with time—an essential trait of quiet luxury.
3. Staples of the Indian Old Money Wardrobe
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White Linen Shirt: Lightweight, breathable, always elegant.
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Navy Blazer: Pair it with chinos or tailored trousers.
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Beige or Stone Chinos: A year-round essential.
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Loafers or Brogues: Leather, understated, well-kept.
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Cotton Polo: Preferably in cream, navy, or muted tones.
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Classic Watch: Not digital. Prefer leather or metal straps.
4. Colours and Tones
Stick to earthy, muted, and neutral palettes:
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Cream
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Navy
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Olive
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Tan
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Charcoal
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Soft pastels (dusty rose, faded blue)
Avoid loud prints, neon shades, or visible logos.
5. Fit and Tailoring
Old money style is never baggy or overly tight. The fit should:
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Accentuate structure
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Allow natural movement
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Feel custom, even if it's not bespoke
Tailoring is everything. Even a simple kurta or bandhgala can look expensive when fitted perfectly.
6. Lifestyle, Not Just Look
Quiet luxury is about how you live, not just dress. It means:
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Valuing quality experiences
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Reading more than scrolling
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Choosing timeless over trendy
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Preferring heritage over hype
In India, it’s sipping filter coffee in a family heirloom mug, vacationing in Coonoor over Cannes, and wearing your grandfather’s cufflinks with pride.
7. Where to Shop in India
Look for:
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Boutique brands focused on linen and cotton
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Indian heritage tailors
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Vintage stores in metros
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Minimalist luxe Indian labels like Timeluxe
Avoid overly branded fast fashion retailers.
Old money style isn’t about wealth—it’s about values. It’s about choosing the long-lasting over the loud, the elegant over the excessive. In India, it’s a return to roots with a refined edge. As quiet luxury finds its voice, the true gentleman listens—and dresses accordingly.
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